Marcus Cauchi
UK Sales Training: Marcus Cauchi is a seller who teaches how to sell

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UK Sales Training
UK Sales Training: Marcus Cauchi is a seller who teaches how to sell... not a trainer who trains sales.

Closing, cold calling, lead generation, repeat business, cross selling, up selling, accurate forecasting, proposal writing, tenders, bids, gatekeepers, handling objections, competitive selling, discounting, stalls, sales management, recruitment, sales and negotiation skill training, sales appointment setting, selling skills, telephone sales training, sales management training, telesales training, customer care training, customer service training, presentation skill training, closing sales, are all aspects of selling I teach to salespeople, sales managers, chief executives, sales directors, professionals and business owners. But as founder of London's First Licensed Sandler Sales Institute, I probably teach the opposite of what you'd expect.

Never close
Never handle objections
Never sell using features and benefits
Never discount
Always be negative

Shameless Plug: 5th June, Executive Briefing, London
If you're angry that you work so hard, you have great products or deliver superb service but your competition still win the business; if you're frustrated that buyers get you to discount or give away free consulting; if you hate selling because you just can't get comfortable doing it and you're "Not a natural salesperson", GET OVER IT!

Learn how to stop the rot and take control from the first moment of contact with a prospective buyer. Learn how to never use a heavy handed, obvious close. Discover how you never need to handle another objection.

Just £197+VAT. contact BinB050607@SALTeurope.com

Sales Training News
When Under Attack - Fall Back
In The Art of War, Sun-tzu wrote, "The best victory is when the opponent surrenders of its own accord before there are any actual hostilities...It is best to win without fighting." The same holds true in the "art of sales." Even though the prospect is not always right, he or she is the judge and jury. So, how do you respond when you are under attack - being reprimanded for something, rightfully or wrongfully?

Business in Berkshire uses Wordtracker to help manage our micro site owner accounts. It is the perfect tool for establishing the search strings that people are actually searching... Rather than assuming... go open your own account...



Sandler Sales Institute London
I am a P/E instructor
I help flabby companies become lean and and profitable. And fit companies maximise profits. I teach you how to modify your behaviour in your sales process so you're in total control from the first 30-seconds of your first phone call to a suspect.





Marcus Cauchi
I need your help to Save the Children!!
I'm trying to raise £30,000 from 3 companies. They give £10,000 to the Save the Children Fund General Disaster Relief Fund - these are the people on the ground within 24 hours of a disaster striking saving lives from day 1 - and I'll deliver a 2-day (£25,000) Sandler sales bootcamp for a sales team of 200-500 salespeople.