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Copywriting: business newsletters
"Just to let you know, I have already have great feedback saying that the newsletter was 'well written' – so thank you!" (This feedback came just four days after I filed the copy for a new client's e-newsletter.) "Nicola Joyce has been writing the content of the London Photographic Association's monthly newsletter for over a year. This involves sub-editing and proofing existing copy, expanding on ideas, reporting on awards and competitions, interviewing photographers and writing up interviews into features and laying the copy out in the most dynamic and relevant order. "Nicola does not come from a photographic background but quickly picked up the intricacies of our industry and demonstrated an understanding of what our members needed to hear. In this way, she helped us to get exactly the right information out to our members in a tone that they would listen to. Our members now seek her out to write their online profiles. Since we launched the newsletter, our membership activities have increased and our associates have become much more aware of everything that the LPA offers, which is exactly what we wanted. "Nicola is a punctual, helpful and technically-adept copywriter. I would recommend her services to anyone considering producing a company newsletter." Kevin O'Connor Director The London Photographic Association Copywriting: brochure and direct mail "We worked with Nicola on the redesign of our corporate brochure and the creation of a bespoke direct mailing piece. Although Nicola had not worked extensively in the List Broking market she quickly grasped the concept and corporate vision enabling her to create a punchy professional style in keeping with our company culture. I would have no hesitation in recommending Nicola and look forward to working with her in the future." Andrew Creed Managing Director Orca Ltd Copywriting: artist's profile "I knew I needed to get my profile up on the London Photographic Association website, but I didn't really have the time to do it and thought it would be better to get a professional copywriter to write it for me. Nicola was great to work with and produced my profile to a very tight deadline. I can now rest easy knowing that my full details are on the LPA site for potential clients and picture editors to view!" Maria Fuertes Freelance photographer |
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