Berkshire parapsychologist and hypnotist Vicky York believes that people can often achieve success in business by looking at their past experiences.
Ms York, who comes from Calcot, teaches people how to succeed in their lives, using a combination of past life regression therapy and hypnotherapy.
She told the Bracknell News that companies can gain a lot by applying the concepts to business and said that many firms are now beginning to explore alternative methods of getting the most out of their workforce.
"The old way was to use the analytical logical side of the brain," she explained. "That's not enough. You definitely need the other side to give you ideas, to come up with solutions, the creative aspects."
Ms York said that employers, particularly those running small companies, need to use the full potential of their workforce and said that hypnotherapy "allows people to find the capabilities within themselves, capabilities they never knew were there".
She added that the therapy often resulted in lower stress levels and a greater degree of control.
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