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Opt-in Newsletters… Our added value… |
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Following on from last week’s article about opt-in email newsletters, let’s clarify exactly how Business in Berkshire can help you reach thousands of potential customers on a regular basis without having to employ an expensive team of consultants.
We’ve established that email marketing is a highly effective and targeted method of promoting your business. And you know how Business in Berkshire can take on the responsibility of preparing and distributing your newsletter every month (or however often you want it to be). What we haven’t clarified yet is exactly what we are offering that is different from - and better than - the competition. Yes there are plenty of companies who will happily put together a newsletter for you – they may provide design and assist with the writing, and they may be able to distribute the end result. There’s one thing they CAN’T do however – and this is where our package scores a unique selling point. Business in Berkshire is absolutely buzzing with quality content from many sources, including your fellow ‘Crusaders’. This content can be built in to your newsletter, giving you a hugely powerful and content-rich end result that offers a truly exciting read for your target audience. It’s almost like having your own flow of constant news feeds direct to your customers – added real value in the process. You don’t need to do anything yourself – we will manage the content for you. And you can work with fellow ‘Crusaders’ to promote your business and theirs, helping each other by exchanging articles for use in each other’s respective newsletters. Everyone benefits. Take a look at www.healthandsafetyfocus.co.uk/011205.htm for example (content not finished yet). The content you see at the bottom of the page is coming directly from Business in Berkshire. So you get to reach thousands of potential customers on a regular basis without having to spend a fortune and without having to do any of the hard work yourself – leave all that to us. Come and join us – and be part of the Crusade.
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