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KISS - Keep it Simple Stupid
This month’s Business in Berkshire tip is: KISS

Of all the acronyms I have heard, this is probably one of the best known in business circles.

KISS - Keep it Simple Stupid.

Every week I talk to people who tell me about their great ideas and then proceed to try and explain it, warts and all! Obviously once I lose the thread my mind drifts off onto other business issues but my smile encourages them to demonstrate their enthusiasm for the subject. Most of us want others to tell us how great our ideas are, so there is nothing wrong with allowing someone to go on. At the end I will suggest they aim to get their presentation down to 45 seconds, the elevator pitch.

We don’t need to understand the How’s… we don’t care! We need to understand the pain that it solves and if we feel the pain ourselves, we could well be a customer.

This is a constant struggle for those of us in the early adopter space because only a few will recognise the pain, the problem is finding them!

Business in Berkshire solves two areas of pain:

• Firstly, it enables its members to broadcast their news, advertise their products & services or promote their events to an average of well over 3000 business people each day.

• And secondly, 88% of all the articles we ran in January (132 in total) are featured on page 1 of Google, 75% in the No.1 spot!

Don’t ask how unless you want the 2 hour, warts and all presentation. Just join in. £180 + Vat per year gets you Business in Berkshire membership.


Business in Berkshire has three levels of Membership
Bronze, Silver & Gold

Bronze membership now gives you FULL membership rights and provides you with your own account within the Business in Berkshire community complete with news and events pages.

Your Membership gives you:

• FREE daily event updates.

• A Business in Berkshire account which can contain 100+ pages of information relating to your business.

• The ability to add news & events to your account which are then published in our daily newsletters for FREE.

• Members can broadcast their news, advertise their products & services or promote their events to an average of well over 3000 business people each day.
.
• Of all the promotions we ran in January, 88% of the story titles can be found on page one of Google, 75% in the No.1 spot!

• Annual Membership to one of the most recognised business networks in Berkshire.

• All for just £180 + Vat, payable online, right here, RIGHT NOW!

• Once payment had been made your account manager will talk you through the set up process.

DOWNLOAD   [ KISS - Keep it Simple Stupid ]


In this section:
Zeroing in on Waste - RE3
Flood risk, can your business afford it?
How to Reduce Your Carbon Footprint
West Berkshire doubles its Recycling ability
Slough gets tough on business waste
Small firms are scared to discipline staff
Creating energy is a breeze
Waste Electrical and Electronic Equipment regulations
The UK Carbon Footprint Project
Ecobuild
Setting Up Your Personal Office Space
Kick Start the New Year
Eye Strain
Hangovers cost business £790 million
Secret bank data sold to the highest bidder
Keep Emails Short
Diluted beer in cans?
Need Help with… This, That , or The Other?
First Page SEO Results
KISS - Keep it Simple Stupid
A 5th Birthday present for everyone from Business in Berkshire!
Calling all Innovators - February is Innovation Month
Business in Berkshire Newsletters
Grab the Top Spot
How BinB Helped Microsoft Raise £8000 for the NSPCC
Online Marketing Magic
SEASONAL GREETINGS
First Group and Business in Berkshire: Proud Sponsors of RBWM Awards
Business in Berkshire Goes Daily
Google Loves Business in Berkshire’s 'Unique Christmas Present'
Christmas Special Features
Update Your Profile on Business in Berkshire
Come and Join Us – Get YOUR Message Out There
Business in Berkshire Special Features
Hottest News in Town
Calling Budding Entrepreneurial Students
Small Firms Not Taking Advantage of Networking
Andy Palmer – Star Salesman!
Business in Berkshire and First Group Sponsor Award
Business in Berkshire – Stand 180 at B2B Thames Valley
Is Your Business Missing the Target?
The Importance of Proofreading
New Technology: an SME Manager’s Guide to the Next 12 Months
HSBC World Match Play Championship with Tiger Woods
Business in Berkshire August PDF
B2B Thames Valley Exhibitors
Calling All Berkshire Explorers
Search Engine Optimisation Resellers
UK Business Networks
Calling UK Business Networks
Calling NEW Business Networks
Optimising Your Website - AND Getting The Balance Right
Business In....?
Achieving Commercial Success with Business in Berkshire
Online Marketing Management
Tell us what you think of Business in Berkshire
Change is as good as a rest!
Small businesses can benefit from email marketing too
Bank targets top Berkshire business women
Video search growth bodes well for viral ads
Companies still not serious about SEM
Royal Ascot Local Business Offer
Perfect Gift for the World Cup
Online marketing reaches record popularity
Business In Berkshire Pricing
England v Germany 2006
Customer Testimonials
Word of Mouth Marketing
Barclays Trading Places Awards
Client Testimonials
Berkshire Knights
BITE SIZE Business in Berkshire
Building Your Own Business
Happy Birthday to Business in Berkshire
RSS News Feeds
Brand New Customers Only
Sales People Wanted
Looking back on 2005
Thank You
Opt-in Newsletters… Our added value…
Building Your Business in the Real World!
Christmas email greetings cards
The FT.com follows Business in Berkshire
Signed England Shirt to highest bidder!
Yomping the Nation hits Berkshire
Edwina Currie spices up IIB conference
Our readership goes over 2700 at Working Together exhibition last Friday
Winning IIB Competiton Entry
BBC BIG Challenge
Xmas Comes Early to Stoke Park Club
Win Exhibition Space in Reading
Online Marketing Suite for Berkshire
No Bull Super Summer Special Offer
Berkshire healthcare gets top rating
Making the Most of Opportunities
The Spice Is Right…
Have More Fun While You Sell
Summer Networking on the River Thames
Not Just Berkshire - What is Your Passion?

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