Berkshire Life - KISS - Keep it Simple Stupid

This month’s Business in Berkshire tip is: KISS

Of all the acronyms I have heard, this is probably one of the best known in business circles.

KISS - Keep it Simple Stupid.

Every week I talk to people who tell me about their great ideas and then proceed to try and explain it, warts and all! Obviously once I lose the thread my mind drifts off onto other business issues but my smile encourages them to demonstrate their enthusiasm for the subject. Most of us want others to tell us how great our ideas are, so there is nothing wrong with allowing someone to go on. At the end I will suggest they aim to get their presentation down to 45 seconds, the elevator pitch.

We don’t need to understand the How’s… we don’t care! We need to understand the pain that it solves and if we feel the pain ourselves, we could well be a customer.

This is a constant struggle for those of us in the early adopter space because only a few will recognise the pain, the problem is finding them!

Business in Berkshire solves two areas of pain:

• Firstly, it enables its members to broadcast their news, advertise their products & services or promote their events to an average of well over 3000 business people each day.

• And secondly, 88% of all the articles we ran in January (132 in total) are featured on page 1 of Google, 75% in the No.1 spot!

Don’t ask how unless you want the 2 hour, warts and all presentation. Just join in. £180 + Vat per year gets you Business in Berkshire membership.

Business in Berkshire has three levels of Membership
Bronze, Silver & Gold

Bronze membership now gives you FULL membership rights and provides you with your own account within the Business in Berkshire community complete with news and events pages.

Your Membership gives you:

• FREE daily event updates.

• A Business in Berkshire account which can contain 100+ pages of information relating to your business.

• The ability to add news & events to your account which are then published in our daily newsletters for FREE.

• Members can broadcast their news, advertise their products & services or promote their events to an average of well over 3000 business people each day.
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• Of all the promotions we ran in January, 88% of the story titles can be found on page one of Google, 75% in the No.1 spot!

• Annual Membership to one of the most recognised business networks in Berkshire.

• All for just £180 + Vat, payable online, right here, RIGHT NOW!

• Once payment had been made your account manager will talk you through the set up process.

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[ KISS - Keep it Simple Stupid ]