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| Welcome to
Business in Berkshire |
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| Good Morning
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Thursday's focus will be on networking.
Profiles on networking groups around the area and how to set up your own
network! We will be profiling the members of Reading Business Club during 2007,
kicking things off with the
Salez Doctorz.
Berkshire Community Foundation do a great job of making
giving to the right charity easy for companies. Take a look around their
website when you have five minutes. Today is the
launch of RACT – Reading Area Charities Together. Get
your self along for a spot of networking and a light lunch, contact Ruth and
tell her BinB sent you.
John Bycroft would also like to see you
for a spot of
speed networking in Wokingham. He manages the IOD speed
networking events so there could be some good connections to be had! For those
of you with a little too much in your current account, Chris Clegg can help you
find a friend at his
Equity Entrepreneur© Workshop. The FSB conference is
gearing up and there are a few other network connections to be had below.
We finish off with a couple of articles
about the property market... enjoy! |
| Regards, |
Jon
Davey
Business in Berkshire
"Building Business in Berkshire"
01753
852904 |
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| Berkshire
Community Foundation |
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Launch of RACT – Reading
Area Charities Together
The launch of Reading Area Charities
Together will mark the first time that a group of Reading based charities
serving the local community have pooled their resources to raise funds.
The official launch of Reading Area Charities Together will take place
TODAY, Thursday, 25 January from 12noon at the Prudential Ibis Club,
Scours Lane, Tilehurst. |
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Speed Networking in
Wokingham
Aorta Sales in association with Barclays Bank are
running a Speed-Networking Event at Wokingham Town Hall on Wednesday the 7th
February 2006.
Attending ordinary networking events you will meet maybe
5 or 6 people, but at Speed Networking you will be guaranteed to meet at least
25 people and all of them will be decision
makers.
“Speed-networking is energetic, great fun but best of all
amazingly effective” said John Bycroft, MD of Aorta Sales who is an
experienced speed-networker having run many of these events previously for the
Institute of Directors (IOD). |
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Equity Entrepreneur©
Workshop
Find out how it feels to be a Dragon in its Den (without
having to risk £250,000 to find out!)
Come to the next Equity
Entrepreneur© Workshop. When it comes to making money, do you think
Business Angel investing’s a bit like this? Does this summarise your
thoughts about Business Angel investment strategy? How do you feel about taking
the occasional risk? But don’t you ever want just to experience what
it’s like to feel like this? |
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The Salez
Doctorz
Mike O’Shea & Associates“The Salez
Doctorz” are Freelance Sales Managers, Marketing Managers and Qualified
Training and Development Practitioners.
You may be an expert and
professional in your field but are you an expert and professional in selling,
marketing and training?
Mike O’Shea specialises in providing a
comprehensive range of sales outsourcing services. They act as a natural
extension to your existing sales and marketing effort and deliver these
services on a freelance, project, contract or interim management basis. |
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| Federation of
Small Businesses |
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FSB Conference 2007 Takes
Shape
George Osborne MP, Shadow Chancellor, Rt. Hon Margaret
Hodge MP, Small Business Minister and politicians from the political parties in
Northern Ireland are scheduled to attend this year’s Federation of Small
Businesses’ (FSB) Conference in Belfast .
Politicians have been
invited to take part in a small business question time hosted by broadcaster
Gloria Hunniford and conference delegates will also have the opportunity to
attend a number of business workshops. In addition, the FSB’s annual event
will feature appearances from entrepreneur Simon Woodroffe of Dragon’s Den
fame and James Murray-Wells, founder of Glasses Direct. |
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| New Prospect
Business Solutions |
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New Prospect Event - Putting
your business in the fast lane
When: Tuesday, 6 February
- 7:30pm to 9:30pm Where: Norden Farm Centre for the Arts, Maidenhead,
SL6 4PF, UK
Event Highlights Speaker Chris Challis - "Putting
your business in the fast lane" Guaranteed 1-2-1 meetings Develop your business
skills Obtain peer level feedback to take your business to the next level Build
strong business relationships over time and tap into larger 2nd / 3rd level
networks Enhance your networking skills (Join the 19:00 hrs networking skills
workshop in the bar) |
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Making Networking Work –
Practical insights from Richard White
Most people that use
networking as a method of business development could be winning significantly
more referrals by improving how they explain 'what they do' when
networking.
In a fun and interactive training session before
January’s Reading NRG Lunch Richard White demonstrated to the attendees
how you can use your introduction to win many more referrals. |
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Alternative
Education
Connect Reading’s next forum will speak directly
to employers and explain why businesses are the ‘right people in the right
place’ to make a difference to a young persons life, especially for those
young people who have been unable to engage successfully with the formal
education system.
Speakers will take a few minutes within their
presentation to outline how employer’s support for young people on
alternative education programmes will really make a difference to their lives
and highlight what these young people can offer business. |
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| London
Photographic Association |
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Featured Gallery – Richard
Human
This month’s featured gallery is of Richard
Human’s 2005 project highlighting the plight of grass-roots sports
facilities in this country when up against over-blown and over-budget
development projects which are in the public eye. Richard explains
more:
“This personal project emerged partly from my response to the
unfolding Wembley stadium fiasco and partly from my own experiences as a keen
amateur sportsman. The project was born out of my own rising irritation at what
I perceived to be the double standards and smugness of politicians,
administrators and decision-makers... |
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| Bracknell Royal
Naval Association |
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Hereford Radiology Group - MRI
Scans
The message received from Dr Paul Grech: "The Cobalt Appeal
does provide a good service at a good price but it uses charity money intended
for cancer treatment to subsidise its private scanning service. The
radiologists in Hereford can also offer private MRI with a UK radiologist
report for £200 and the income goes back to the local NHS facility to
benefit NHS patients. We can also offer private x-ray, CT scan and ultrasound.
Our website is www.uk-radiology.co.uk and we will be pleased to help out your
members with any private scans or x-rays." |
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Berkshire Property Unaffordable
for Many
House prices in Berkshire are rising so high that, for
many people, homeownership is simply out of the question.
The average
property in Reading now costs over £200,000 and in Windsor and
Maidenhead, that rises to £379,233, the BBC reports.
As a result,
many people are being priced out of the market and being forced to either
continue renting or to consider affordable housing, where they buy a percentage
of a property and pay a subsidised rent on the remainder of the value. |
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Rate Rise Prompts Remortgaging
Rush
The Bank of England's decision to increase the base rate to
5.25 per cent led to a sudden flurry of people seeking fixed-rate mortgages
yesterday (January 11th).
Landlord Mortgages in Wokingham, Berkshire,
revealed that the decision had barely been announced when the phones started
ringing, with homeowners desperate to obtain favourable rates before lenders
adjust their rate tables. |
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This Month's Theme
Charity -
giving something back |
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Join Jon in losing some pounds
to Thames Hospicecare
Add your weight of support to Thames
Hospicecare by taking part in the Sunflower Slimathon. Windsor businessman Jon
Davey is making his New Year resolution really count. By resolving to shed some
of the pounds he has put on over Christmas he is at the same time helping
Thames Hospicecare pile on the pounds needed to purchase essential medical
equipment.
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A Few Repeats...
Just in case
you missed them! |
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Grab the Top
Spot
Currently the top news spot on our homepage is devoted to
our latest slice of Business in Berkshire news. But with over 57,000 site
visitors enjoying one of the 200,000 pages they visited during December 2006,
we’ve decided it’s time we offered this prime position to you –
a great opportunity to put your business in the spotlight.
Business in
Berkshire had over 50,000 visitors per month through the last 3 months of 2006,
a figure that’s been growing steadily. So it really makes sense for us to
offer the prime spot on our homepage for sponsorship – it’s on the
top right of the page, the ideal place to grab every reader’s attention.
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32% More Women Read Direct Mail
than Email Marketing
Eighty-five per cent of 25 to 44-year-old
women read printed direct mail marketing information, compared to just 53 per
cent of women who read email marketing communications, a survey has
shown.
The newly-published Customer Focus Direct Mail study by Vertis
Communications suggests that marketers would be wise not to abandon print
campaigns and are likely to do particularly well if they combine the two
methods.
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previous weeks news... |
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| Offer of the
Day |
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| BinB has now
gone daily… and to keep our customers happy and hungry for more we have
launched: |
| ‘Offer of the Day’ |
| BinB members
only are able to include one super special "offer of the day" per month for
their goods or services, which will feature in one of our daily newsletters,
giving the readers just 24 hours to respond to claim the super special
deal. |
| Offer of the
Day |
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| Online Marketing
Magic |
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| Our New Year promotional
offer is aimed at marketing companies looking to add value to their existing
portfolio of clients. Clients who are looking for something a little different
to try during 2007. |
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test |
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action right here, right now! |
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And who knows what might happen next… |
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| Business in
Berkshire Special Features |
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For those who would like a taster of what Business in Berkshire
has to offer, our SPECIAL FEATURE option works well for a one-off promotion or
event which we will promote for up to six weeks…
£180 +
Vat members
£240 + Vat Non members
- Our journalist will conduct a short phone
interview (around 20 minutes) to gather the material to write your story.
- He or she will then write up your article -
usually around 300 words.
- Our designer will create an A4 size PDF
document incorporating graphics and the text of your article.
- Your article and PDF will be added to the
appropriates webspace on Business in Berkshire. Your article may appear in
multiple areas if appropriate.
- Your article will be featured in our regular
weekly PR newsletter as well as our daily newsletters which target specific
feature groups. If your article focuses on an event, exhibition, meeting,
training course, or seminar it will also be featured in our weekly 'Events'
newsletter.
- The PDF version of your article will be
available for readers - and you - to download from our website. Print out as
many copies as you like to distribute to your customers and prospects - or send
it out as an email to your contacts. You can even use it as a poster.
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