| | Welcome
to Business in Berkshire | |
| Good
Morning | |
Welcome to the latest edition of Business in
Berkshire. Next week we will be at the B2B Thames
Valley Event (26th & 27th September) at Windsor
Racecourse. B2B Thames Valley is regarded as the
business event to attend in order to gain new
ideas, to source the very best suppliers and gain
inspiration from top level speakers in the Innovation
Theatre. Business in Berkshire will be exhibiting
on Stand 180 so be sure to stop by and
say hello.
| | Regards, |
Jon Davey
01753 852904
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Go
Wireless at B2B Thames Valley
Business in Reading |
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Reading-based
Communications Solutions UK Ltd are specialists
in Bluetooth and wireless telephone headsets. They
will be on hand at the B2B Thames Valley Exhibition
to offer expert advice about handsfree communication
and to de-mystify some of the frequently encountered
technical terminology.
NOTE - B2B Thames Valley will be a wireless zone. |
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| Go
Wireless at B2B Thames Valley |
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Final
Countdown to B2B Thames Valley
B2B Thames Valley |
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| The final
countdown to B2B Thames Valley is on. The 26th –
27th of September will see thousands of entrepreneurs;
growing businesses and key decision makers converge
on Windsor Racecourse as they look to meet like
minded people, source new customers and suppliers
whilst learning more about business from a host
of leading, inspirational business people. If
you haven't already registered for the event, NOW
is the time to do it. |
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| Final
Countdown to B2B Thames Valley |
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Vehicle
Leasing - Windsor Vehicle Leasing
Windsor
Vehicle Leasing |
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Do it
Yourself - We Will Do it For You.
Everywhere you look these days it appears that “Do
It Yourself” is giving way to “We Will
Do It For You.” Hardly surprising with a world
that is increasingly busier and, with time at a
premium, the future for all customer-facing offers
will be even more specialized and a need to supply
every bell and whistle becomes a key customer requirement.
It is nice to be ahead of the times - Windsor Vehicle
Leasing (WVL) has been a “We Will Do It For
You” business for over 20 years. |
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Vehicle Leasing - Windsor Vehicle Leasing |
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Le Festival Aux Quat' Saisons
bgb
Communications |
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| Enjoy an
enchanting evening with internationally renowned
artists at Le Festival aux Quat’Saisons. Le
Festival aux Quat'Saisons has been welcoming many
of the most established artists from the world of
opera, classical music and jazz for more than 10
years. This year, the beautifully historic and intimate
setting of Great Milton’s 12th Century St.
Mary’s Church will be welcoming the talents
of world famous artists; Emma Johnson, Jacqui Dankworth
and her band, as well as Bryn Terfel and Rebecca
Evans performing together. |
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Le Festival Aux Quat' Saisons |
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Women
on Wheels
Business
in Reading |
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| Kidney Research
UK is delighted to announce their exciting new Ladies
Driving Challenge, ‘Women on Wheels’,
happening in Reading on Sunday 24 September. If
you’re tired of life in the slow lane, then
it’s time to switch up a gear and take on this
challenging purpose built off – road course!
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| Women
on Wheels |
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Expert
Business Advice at Thames Valley Event
Business
Link |
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| The forthcoming
B2B Thames Valley event is shaping up to be the
event to visit for organisations from a wide range
of sectors trading, or looking to trade, in the
area. To help make the most of the area's exciting
opportunities advisers from the Business Link in
Berkshire team will be on hand at the event to offer
expert advice and support. |
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Expert Business Advice at Thames Valley Event |
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Getting to YES
Kirkpatrick
& Hopes |
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11
October 2006 - Getting to yes
At the October Business Builder Forum meeting you’ll
discover the simplest, quickest and most cost-effective
ways to ensure that people buy more and buy more
often. In fact, this proven approach applies some
simple tools and skills that are used every day
without us even realising.
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Getting to YES |
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FSB Attracting New Members at B2B Exhibition
FSB,
East Berkshire |
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| The Federation
of Small Businesses (FSB) are all set to attract
more members at this year’s B2B Thames Valley
event on 26th & 27th September.
Regional Organiser Karen Durcan told Business
in Berkshire: “The B2B Thames Valley event
gives us an ideal opportunity to promote the services
of FSB – particularly to new start-up businesses.
It also means we get the chance to meet and talk
with many of our existing members too.”
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FSB Attracting New Members at B2B Exhibition |
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Marketers Can Gain Trust Via Effective Unsubscribe
Links
LiaiseOnline
Ltd |
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Email marketers
should ensure to provide effective 'unsubscribe'
links in order to gain consumers' trust, according
to one marketing analyst.
Some marketers attempt to gain business by hyperlinking
to sales pages whenever a user clicks on the 'unsubscribe'
link on a marketing email, DMNews reports. |
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Marketers Can Gain Trust Via Effective Unsubscribe
Links |
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Chiropractor Spreads the Word
Chiropractic
Health Clinic |
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| There are
many popular misconceptions surrounding the world
of chiropractic health – ‘it’s too
expensive’, ‘they’re all quacks’
or simply ‘never heard of it’. Slough-based
chiropractor Dr.Ian Johnson DC Ph.D is on a mission
to spread the word about just how effective chiropractic
treatments can be. |
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Chiropractor Spreads the Word |
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| Business
in Berkshire News |
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Business in Berkshire - Stand 180
Business
in Berkshire | |
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| Can you afford not to be part of
the online PR machine that is Business in Berkshire? Come and visit us at Stand
180 and you could win a whopping £180 discount on a Business in Berkshire
Crusader account. | |
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Business in Berkshire - Stand 180 | |
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Dan Dunleavy Enters Great North Run
Dan
Dunleavy |
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| Maidenhead
based multilingual business development director
Dan Dunleavy is running a half marathon on 1st October
in aid of charity – The Great North Run. |
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Dan Dunleavy Enters Great North Run |
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Local Firms Urged to Attend Preparedness Exercise
Business
in Bracknell |
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Local businesses are invited to take part in
an exercise and networking opportunity which will
test their ability to cope in extreme situations.
Exercise Bright Star has been organised by the
Berkshire Regional Continuity Forum and will ensure
that businesses have contingency plans in place,
were they to encounter unforeseen disruption.
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Local Firms Urged to Attend Preparedness Exercise |
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West Berkshire Council Goes Textic
Textic
Ltd | |
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| West Berkshire Council's
website will be come even clearer for even more
people with the addition of a special tool bar.
The Textic tool bar, which is provided in cooperation
with HS-AC Ltd Consulting and approved by the British
Dyslexia Association (BDA) can alter the colour
of both text and backgrounds to enable customisation
of web pages and enhance the web experience for
users of all ages and abilities making it easier
for people with dyslexia and other visual impairments
to prepare and read documents. |
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| West
Berkshire Council Goes Textic |
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FSB
Weekly Brief, 37
Federation
of Small Businesses | |
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| In this week’s
issue: Sunday Times bonanza, hard graft, bypasses,
local taxes, young entrepreneur, road works, fraud
protection, sales, bank charges. |
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| FSB
Weekly Brief, 37 |
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A
Family Day Out |
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| On Sunday we had a great
family day out. It started with Max and me going
for our morning stroll, a little earlier than our
usual Sunday outing, as we had a busy day ahead.
Back home... |
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| A Family Day Out |
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| Business
in Berkshire News |
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| A
Testimonial from Finance South East |
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| "I just want to thank
you for the fantastic help Business in Berkshire
gave us in promoting our event in Reading for Funding
Enterprising Women". |
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| A Testimonial from
Finance South East |
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Free
Parking Proposals to Benefit Local Business
Business
in Windsor |
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Residents
in the Royal Borough of Windsor and Maidenhead could
soon be enjoying more free parking in the evenings,
in a move which would significantly improve prospects
for night-time traders.
A report going to the cabinet on September 21st
will recommend a number of locations for free evening
parking, including York House, Victoria Street,
East Berkshire College, King Edward VII, Romney
Lock and Windsor Library.
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| Free
Parking Proposals to Benefit Local Business |
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Reading's
Anti-Litter Campaign Wins Praise
Business
in Reading |
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Reading is officially
a pleasant place to live and work, following a regional
competition to find the best anti-litter campaign.
The Your Reading – Keep it Clean campaign,
which was launched in January 2004 by Reading Borough
Council, won the best anti-litter/cleanliness category
at Thames and Chilterns in Bloom Association's annual
awards scheme. |
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Reading's Anti-Litter Campaign Wins Praise |
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Calling
All Entrepreneurial Mums
Business
in Bristol |
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| Are you a mum with young
children that has just started, or is about to start,
a new business? If so, then Mums Making Money wants
to hear from you. This is a new TV series, produced
by Square Donkey Ltd, which will look at six real-life
examples of mothers that have set up their own businesses.
The producers have already found four ‘mumpreneurs’
and are looking for just two more. They are particularly
keen to hear from women setting up in a male-dominated
sector or doing something associated with action
and adventure. |
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Calling All Entrepreneurial Mums |
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Max Marketing Advertise on The Best of Newbury
Max
Marketing |
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| 'The Best
Of' is a great way of marketing your business and
your website. It is also great for you to find all
the information you need on Businesses serving your
catchment area and on News and Events in and around
your town. |
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Max Marketing Advertise on The Best of Newbury |
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| Direct
Marketing Still Vital Despite Emerging Channels |
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| Marketing channels which
do not involve advertising are currently the fastest
growing segment of the media economy, according
to a new study. The latest edition of the Communications
Industry Forecast, released this week by Veronis
Suhler Stevenson (VSS), provides evidence that many
marketers and agencies are moving away from traditional
forms of marketing and beginning to embrace newer
avenues. |
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Direct Marketing Still Vital Despite Emerging Channels |
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| Global
Development Forum 9 |
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| The Ninth Global Development
Forum commences on 4th October at St. James' Church,
Piccadilly, London at 7pm. The theme of the first
meeting is 'Making the International Economic Institutions
Transparent and Accountable'. |
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Global Development Forum 9 |
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Berkshire
Firm Wins Council IT Contract
Business
in Slough |
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A Berkshire-based
company has been selected by London's Haringey Council
to deliver a two-year managed services contract,
with the option to extend for an additional three
years if the deal is successful.
International ICT solutions provider Logicalis,
whose UK headquarters are based in Slough, will
help the council to obtain maximum performance from
its existing IT infrastructure and achieve optimum
value from its future expenditure. |
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| Berkshire
Firm Wins Council IT Contract |
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TGRF
Director Ray Fensome Writes for Lightload Magazine
TGRF Productions |
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| Ray Fensome - Director
of TGRF Productions has been asked to write a column
for the Lincolnshire edition of Lightload Lifestyle
magazine. Ray was asked because of his wide knowledge
of the music industry as a musician and corporate
organiser. |
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TGRF Director Ray Fensome Writes for Lightload Magazine |
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Old
Navy Talk Stress Relief
Bracknell
RNA |
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A Salty Sea
Dog, when explaining stress management to his shipmates,
raised a glass of water and asked, "How heavy
is this glass of water?"
Answers called out ranged from 20g to 500g. The
Salty Sea Dog replied, "The absolute weight
doesn't matter. It depends on how long you try to
hold it." |
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Old Navy Talk Stress Relief |
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Council Takes on Healthy Workplace Challenge
Business
in Reading |
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| Reading
Borough Council is supporting the adoption of lifestyle
choices that promote a healthier workplace. The
council's sport and activity development team are
running a Healthy Workplace Challenge, which will
involve teams of ten people from Reading Borough
Council, the Primary Care Trust and Prudential.
The teams will take part in a 12-week schedule of
activities, involving team challenges designed around
a healthy lifestyle, as well as programmes to help
the individual team members meet their own personal
aspirations. |
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Council Takes on Healthy Workplace Challenge |
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New
Child Seat Laws - Is Your Child Protected?
Kids
in Berkshire |
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| Monday 18th
September 2006 heralded a new car seat law for children
under the age of 12 or under 135cm (4ft 5in). Many
families will be obliged to purchase a new car seat
or booster cushions for their children. |
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New Child Seat Laws - Is Your Child Protected? |
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Wokingham Considers Borough Status
Business
in Wokingham |
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| Wokingham District Council
is considering petitioning the Queen to confer borough
status upon the district. A special council meeting
will be held on September 28th, when councillors
will be asked to consider whether or not to make
a request. Borough status is synonymous with civic
pride, tradition and loyalty to the Crown, according
to council chairman Angus Ross. |
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Wokingham Considers Borough Status |
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New Civic Centre on the Cards for Reading
Business
in Reading |
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| Councillors at Reading
Borough Council are proposing to move to new premises
– a plan which would help to regenerate a neglected
area of the town. If approved, construction work
on the £50 million headquarters would begin
in 2008, with the building ready to open in 2010.
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New Civic Centre on the Cards for Reading |
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A
Lesson in Market Research
Moonsail Ltd |
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| Having a good idea is one
thing, but if you don’t research the market
first, you can soon come unstuck – as this
story proves... |
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A Lesson in Market Research |
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| Age
Positive Tackles Age Discrimination |
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| Age Positive
is tackling age discrimination and promoting age
diversity in the workplace. On October 1 2006 new
laws will come into force to protect workers from
age discrimination. Which means employers may need
to revise their employment practices.
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Positive Tackles Age Discrimination |
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Public Enquiry in Favour of M4 Scheme
Business in Reading |
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| Major improvements
to Junction 11 of the M4 are a step closer to becoming
reality, following the announcement that a public
enquiry has found in favour of the proposed scheme.
Pressure from local businesses and Reading Borough
Council led to the junction being named as a 'regional
priority' scheme earlier this year. |
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Public Enquiry in Favour of M4 Scheme |
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Do You Tamagotchi?
Kids in Berkshire |
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| Bandai Co.
has recently created a new virtual pet, though this
time is hopes that it will attract stressed office
workers who want to watch someone else hard at work.
Whether this is true, this new pet enables digital
ants on a handheld screen build and destroy nets,
find caterpillars to feed their queen ant and if
they are not too careful get eaten by passing spiders.
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Do You Tamagotchi? |
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| | On
This Day in History | |
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| Born on this Day: 1757
Lafayette, 1899 Billy Rose, 1932 Bernie
Winters, 1943 Britt Ekland, 1947 Roger
Waters, 1958 Buster Bloodvessel, 1973
Greg Rusedski, 1974 Tim Henman |
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| On This Day 20th
September |
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| | User
Name
Business
in Berkshire |  |
| If you have a Business in Berkshire
account. Please login via the main website home page. | | User
Name: | | You should
have your password... if not you can request it via the login. |
| Keep changing / adding your information
and Google will keep coming back to see what you have to say... do nothing and
that's what will happen! | |
| Log
on here | | Help
Document | |
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| Is
Your Business Missing the Target? |  |
| Business in Berkshire had over 40,000 website
visitors to 178,000 pages in July 2006! Over 1500 different search strings were
used, recording 750,000 hits. Website visitors are up 50% on April 2006... With
growth like this, can you afford not to be part of our online PR machine? |
| Is
Your Business Missing the Target? | | |
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| | | Berkshire
Bitesize | |
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| For
those who would like a taster of what Business in Berkshire has to offer, our
BITESIZE options work well for a one-off promotion or event which we will promote
for up to six weeks…
Basic Bite
BITESIZE 1
£100
+ Vat - You provide us with both the words (word doc/pdf) and images( jpeg/pdf)
- Our
chef will add the content in the appropriate proportions to BinB so that it appears
in the relevant email newsletter(s)
Double Bite
BITESIZE 2
£180
+ Vat - You provide the words (word doc/pdf)
- Our creative chef
will add an image and bake an A4 pdf that you can email to your hungry contacts
and use as PR for other media channels, or even print as a poster!
- The
information will be published in the BinB website and appear in the relevant newsletter(s)
Triple
Bite
BITESIZE 3
£270 + Vat - You tell us your story and
our chef de copy will write up your recipe for success
- Our creative chef
will then add some image sparkle and as if by magic, create an A4 pdf soufflé
to die for!
- The story will be published in the BinB website and email
newsletter(s)
- You will also have a document to present to potential clients
which demonstrates the quality of your service and professionalism.
Buy
Now | |
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| | | Berkshire
Crusader Membership | |
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| Berkshire
Crusader Membership
BinB002
£360 + vat per quarter
For those
with a bigger appetite who appreciate the potential offered by our proven search
engine friendly Business in Berkshire.
Join us in the kitchen and together
we’ll evolve your Berkshire crusader account with the benefit of regular
‘meals’.
This option includes: - Your own web space which
you can easily maintain and update with press releases, images, links pages, events
and seminars and contact details etc
- Our journalist will call every 6
weeks to talk to you about your latest project and write a 200 word article.
- Our
designers will add images to the words and create an A4 pdf.
- The articles
and images will be published on your pages within the BinB website.
- These
will also be included in our twice weekly newsletter where appropriate. Monday’s
news focuses on events and seminars, whilst Wednesday carries 20+ PR stories for
our email recipients to enjoy and on show for Google and his pals to nibble!
Buy
Now | |
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| | | Berkshire
Campaigner Membership | |
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| BinB003
£720
+ vat initial set up, then £540 + vat per month
The House Special
brings together the culinary skills of the whole team Chefs de Copy/Creative Chefs/House
Keeper/Maitre De/Waiters & Waitresses to cater for your every need, along
with all the skills, knowledge and wisdom of each and every Berkshire Knight.
- In addition to all the features of the Berkshire Crusader, this option
also includes:
- Additional pages on your account to promote your business.
- Your
own monthly email newsletter bespoke for your customers. This will contain your
news written by one of our journalists; images designed by our in house team,
plus selected BinB news to enhance your clients’ enjoyment! (1000 emails
per month included. Additional emails at an agreed cost).
- The email will
be created, despatched to your customer base and we will report back to you on
the results.
- An account manager to fully manage and coordinate the necessary
resources and ensure customer satisfaction
Buy
Now | |
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| | | Search
Engine Optimisation Pricing | |
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| | Business
in Berkshire is a great tool for search engine optimisation and we have created
a pricing structure to fit all pockets. | |
| BinB
Pricing | |
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| | | Watch
our Video Introduction | |
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| | Keen
to find out more about Business in Berkshire and how we can help your business?
Take a look at this short video introduction from our homepage. |
| | View
NOW! | |
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| | | Latest
PR Updates | |
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| | We've
started publishing a list of accounts who have updated their news in the last
4 weeks… If you have an account, be sure you update it regularly and we will
add a click through to our newsletters. This helps individuals reading the news
AND the search engines as they comb each page in search of more food for their
search results! | |
| See
Latest PR Updates | |
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| | Last
Week's News...
In case you missed last week's edition of Business in
Berkshire, here's a recap of the contents: | |
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Do you have some news for us... call 01753 852904 or
email us at:pr@businessinberkshire.co.uk
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