Business in Berkshire Goes Daily
Over recent months we’ve experimented with different layouts and formats, fine-tuning our newsletters to bring you exactly what you tell us you want. Now, owing to popular demand, you will shortly be able to receive a daily Business in Berkshire newsletter from us. The new user-friendly format will give you bite size chunks of news – much shorter than our weekly PR newsletter we publish every Wednesday.

Stuck for a Christmas Present Idea?
Stuck for a Christmas present idea this year? Or maybe you deserve a treat yourself? How about a BMW Mini 1.6 Cooper? The feel-good factor car with endearing cheekiness! Windsor Vehicle Leasing has a BMW Mini Cooper in Electric Blue with luxurious black leather and a host of additional specifications.

7 Ways to Boost Your Business Over Christmas
For many businesses, the Christmas holidays can be a dreaded, slow time of year. But it doesn’t have to be that way. Here are only seven things you can do in the next few weeks to help propel your business into 2007 with a bang...

WVL - Wishing you were Very Lucky this Christmas?
Windsor Vehicle Leasing is giving away a Christmas Hamper! Just answer the question at the link below and Business in Berkshire’s Jon Davey will pick a winner out of his Santa Hat on Monday 18th December. The winner will be announced in Wednesday’s email and the hamper will be delivered by Friday 22nd, ready for Christmas Day.

John Redwood's Christmas Message
"There has been a lot of nonsense talked about Christmas this year. Some Councils have renamed it “winterval”, and some companies and institutions have taken all reference to the Christmas story out of their cards and messages. It’s like seeing Hamlet without the Prince."

A Simple Stocking Filler
With Christmas rapidily approaching, is everyone prepared. Presents - Yes, Wrapping Paper - Yes, Freezer Filling up - Yes, Christmas Party Booked - Yes, Bottles of Booze - Yes, Gas Boiler serviced - Er Yes, last year or the year before, I think!, Smoke Alarm Checked - Errr, done that but I will check again tonight, CO Detector fitted and working - Err! whats that?

Marketing Materials Creator
Producing attractive marketing materials can be a costly and time-consuming process. Congratulations! Design agencies and printers will help you to produce these but they may be expensive. And the cost increases when you consider the fact that over 70% of printed marketing materials end up in the bin because they have gone out of date. The Business Software Centre have the ideal solution.

Speed Networking at the Crowne Plaza
Following on from the highly acclaimed Speed Networking events, held in January and July 2006, both attracted our highest attendances at a Berkshire networking evening with extremely positive feedback, the IoD Berkshire branch is pleased to invite you to the Crowne Plaza, Reading, on 25th January 2007, 6.30pm-9.00pm
Cost: £10 including VAT Members and guests or £15 including VAT Non-members (Buffet and wine included)

About Holburn Studios Ltd
We are very pleased to announce that Holborn Studios has joined our affiliated list. Holborn are one of the oldest and best-known hire studios in London and have been around for 25 years.

Marketing Emails 'More Effective if Only Sent Once a Month'
Marketers need to ensure they do not send marketing emails out too frequently, as this can cause customers to opt out. The latest Email Benchmarking Survey from the Direct Marketing Association (DMA) has rrevealed that frequent emails are clearly an annoyance, with average opt-out rates rising from under one per cent among people contacted once a month to 2.5 per cent among those consumers who were contacted weekly.

First Group & B in B: Proud Sponsors of the RBWM Awards
On Wednesday 29th November the Royal Borough of Windsor and Maidenhead announced the winners of the Community and Business Excellence Awards 2006, at a glittering awards ceremony at Ascot. This year Business in Berkshire partnered with First Group to sponsor the Royal Borough Ambassador Award.

Marketing Tips for December
Give your Cients an incentive this Christmas time! Have you thought about inserting a simple voucher or flyer with your Christmas Card this year? Consider including an invitation to encourage your existing Clients to buy again and for prospective Clients to give you a try?

Business Confidence on the Up, Despite Rate Rise
Business confidence has not fallen, despite the latest base rate rise in November, according to the latest Business Barometer from Lloyds TSB Corporate Markets. The survey, which was conducted after the Monetary Policy Committee's decision to raise rates in November, found that 59% of businesses are currently predicting a rise in their activity over the coming year, compared to the slightly lower proportion of 56% the previous month.

Ideal Christmas Gifts from Wholesome Life
Wholesome Life have a superb range of high quality organic products available this Christmas. Everything from organic beers, chocolates, and cheeses plus a selection of 100% organic skincare products. What’s more, every item comes beautifully packaged - ideal as Christmas gifts. Read on to find out more about Wholesome Life.

Christmas Songs Trivia
In our recent article ‘Who was Good King Wenceslas?’ we put together some stories and trivia about our most popular Christmas carols. This week we’ve done the same with popular Christmas songs. You can probably guess which is the most popular song (clue: it has ‘White’ in the title...) but did you know it had to be re-recorded when the master copy wore out? Read on to find out more...

Born On This Day
1925 Dick Van Dyke
1929 Christopher Plummer
1967 Jamie Foxx
In this section, you'll find a summary of all the information that you need to know about today. There’s history, sport, music, famous people's birthdays, showbiz, entertainment, festivals and much more to keep you interested…so get searching!