How BinB Helped Microsoft Raise £8000 for the NSPCC
You may recall reading about the inaugural Microsoft Christmas Fair in Business in Berkshire at the end of last year. The event took place in Reading on 30th November and was hailed a huge success by organisers and participants, attracting over 350 visitors and raising £8000 for the NSPCC.

The Networking Wall
Perhaps the most common misconception about networking is that it is an opportunity to sell your product or service. Take a moment to put yourself in the shoes of the person you are talking to at a networking event and ask yourself whether they are actually in the market for what it is you have to offer.

G4 perform at Birmingham for TGRF
G4 will be appearing for a corporate client on January 11th in Birmingham. One of the major success stories from X factor, G4 are now firmly established in the pop charts. They are sure to be a massive success for any corporate audience.

Golden Oldies Set to Storm the Charts
Changes to the new UK singles chart this week are expected to trigger the return of many golden oldies to the top 40. Until now, the chart only took into account songs that were physically available to purchase in record shops. But with the new chart rules, any recordings available as internet downloads will also be eligible for a chart placing – regardless of when the track was first released.

Businesses Urged To Put on Their Thinking Boots for 2007
Taking stock personally and professionally is very much a symbol of the New Year with fresh starts and good intentions filling the air as much as fireworks. Yet while the festive season is a natural enough break to review matters, regular time out throughout the year can be equally refreshing. You just need to make it happen.

Householders Told to Recycle - or Pay
The Local Government Association (LGA) has launched a new campaign which could radically change the way our rubbish is collected. Homeowners who do not recycle could be penalised and charged additional fees to have their rubbish collected. The plan has sparked a wave of ill feeling with many arguing that we already pay enough through our Council Tax contributions.

Justgiving.com
Go and give generously, read more about the Sunflower Slimathon campaign, or just dip deep, www.justgiving.com.

In preparing for the Sunflower Slimathon campaign I ask Sue what was the best way to make donating easy,

Berkshire Business Show - February 2007
Newbury Business News in partnership with Newbury College is proud to announce that the inaugural Berkshire Business Show will be held at Newbury College’s Monks Lane campus in February 2007. This unique event will give local companies of all shapes and sizes the opportunity to promote their products and services to other businesses and organisations throughout Berkshire. More than an exhibition, Berkshire Business Show will include a programme of free seminars, networking opportunities and an exclusive evening reception for exhibitors.

Your Marketing Tip for January
Happy New Year! As the previous year fades in our immediate memories, we turn our attention to the New Year - perhaps we dare to dream again...? During the Christmas break, we often reflect on our personal life, the joys, disappointments and challenges we all undoubtedly face at some point in our lives and many of us contemplate what we either need, aim to achieve or really desire for our business or professional work life.
New Year – New Marketing – New Ideas – Regular or one off project – Marketing Essence will work with your existing Marketing Team or we can BE your Marketing Team delivering on time & to budget every time!

New In-Car Operating System Announced
Microsoft are expected to launch a new in-car operating system they have developed for US car giant Ford. The system incorporates navigation and entertainment systems as well as an information console which allows drivers to download music, upload and download web content, receive email and conduct hands-free phone conversations.